"Man acts as though he were the shaper and master of language, while in fact language remains the master of man." -- Heidegger
Perhaps it's a recent rewatching of Galaxy Quest or the recent release of The Invention of Lying (which I haven't seen yet), but it struck me when reading about deciphering the language of chimps that scientists figure out vocabulary from long, hard observation, but test usage mainly by telling whoppers--"Look! A cheetah!" It won't be long before Campbell's monkeys develop a new suffix that means, "according to the jerk."